21
GENERAL DESCRIPTION
OF CLASS
The
Graphic Designer provides a full range of graphic artwork for print and digital
communications, and related technical assistance and staff consultation for an
agency.
DISTINGUISHING
FEATURES
This
is the first level of a two-level series. It is distinguished from the higher
level by the absence of responsibility for coordination of budgetary and
contractual functions involved in graphic projects or programs; and receives
direction from a Senior Graphic Designer or supervisor.
CHARACTERISTICS
Technical
Knowledge: Industry standard design software; Interactive and digital media; Photography;
Illustration; Technical illustration; Typography; Video art direction or
production; Pre-press and printing processes; Project management; Layout and
composition; Display and exhibit preparation.
Communication
and Service: Communicate effectively with clients; Anticipate client needs,
recommend appropriate deliverables; Design consultation with clients; Develop
creative concepts with team members, staff and clients; Consult on application
of brand standards; Work with outside services and vendors.
Problem
Solving and Prevention: Meet with clients and other members of the team to
review client background information and goals to help determine a design
strategy; Define a design solution and strategy; Develop appropriate plan;
prioritizing and organizing tasks to meet project schedules and timelines.
Work Coordination: Ability to meet deadlines;
Ability to effectively plan work; Ability to multi-task; Manage work flow, seek
necessary approvals; Prioritize tasks; adjust schedule as necessary to meet
timelines; Provide materials to vendors on time.
DUTIES AND
RESPONSIBILITIES
The duties listed below are not inclusive but
characteristic of the type and level of work associated with this class.
Individual positions may perform all or some combination of the duties listed
below as well as other related duties.
Design. Typical tasks:
Use specialized equipment to design and execute layouts for a variety of
communications, including newsletters, advertising, books, magazines,
collateral, logos, displays, charts, graphics and web files; Prepare electronic
files for print or digital publication; Update previously designed pieces or
existing templates; Participate in brainstorming/project planning meetings with
team members;
Design
and build web interfaces for sites, social networks, and applications; Create
animation or motion graphics for videos; Create illustrations and technical
graphics using various media for varied uses; Prepare visual displays and
exhibits such as posters and comps.
Customer Service. Typical tasks: Work
directly with clients on projects to provide proofs and feedback; Provide
resources such as logos and photos, technical assistance, design consultation.
Project Coordination. Typical tasks: Develop
ideas for photo shoots, coordinate with photographer; Coordinate
print jobs with printers and vendors; Evaluate proofs and attend press checks
to ensure accuracy and quality of work; Work with freelancers, provide
direction, feedback; Archive photos, documents, and project files.
PROBLEM-SOLVING AND
DECISION-MAKING
Graphic
Designers exercise independent judgment to develop and prioritize appropriate
work sequences and methods; may make appropriate exceptions to University style
and brand guides.
ACCOUNTABILITY
Employees
in this class follow University style and brand guides, Exercise independent
judgment to identify, select and apply guidelines or procedures appropriately,
and receive supervision and review of work as needed.
RELATIONSHIPS WITH
OTHERS
Employees
in this class are in regular contact by telephone or
in person with agency employees, college/university faculty, and students to
discuss graphic design needs and projects; with printers for printing orders
and specifications; and with vendors for graphic art supplies and equipment.
MINIMUM
QUALIFICATIONS
- 4+
Years of Graphic Design experience OR - Associates
Degree + 3 years of Graphic Design experience OR - Bachelors
Degree + 2 years of Graphic Design experience
Degree
may be in Graphic Design, Graphic Art, Fine Art, or closely related field.
07/01/2012